How often should you check your AI visibility?

AI answers aren't static. Models update, competitors publish, citations shift — the business an assistant names this week can change by next. A one-time scan tells you where you stand today; regular checks tell you whether you're winning or slipping. Here's the cadence that makes sense for most businesses.

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FAQ

Why does AI visibility change over time?Because the inputs do. Models get retrained or re-index, competitors add schema and earn new citations, and review or directory data shifts. The answer to 'who's the best [X]?' is a moving target, so a single snapshot goes stale fast.

How often should I actually check?Baseline now, then monitor at least weekly if you're actively working on it — daily if you're an agency managing client brands or in a competitive category. The point is to catch a drop early and confirm your fixes are moving the score, not to obsess over one scan.

What's the easy way to stay on top of it?Start with a free Cited scan to baseline, then daily monitoring (from $39/mo) re-checks whether 8+ engines still name you and alerts you when the score or the competitors named instead of you change.

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Most businesses score under 40/100 and have no idea. Find your score in 15 seconds, then fix it.

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